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Poster 14 - HTML Email: Coding Like It's 1999 #heweb10creating html emails

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HTML Email: Coding Like It's 1999
PST Poster Sessions Track
Tuesday,
3:30
–
5:00
PM

This poster presents tips and tricks for building HTML emails... because it's definitely not like coding for a website! Tables, font tags, and inline styles, oh my! We'll cover suggestions on ways to compensate for the differences between the hundreds of email clients out there, how to track your results, an overview of email marketing companies, ways to have nontechies build emails without using a third-party service, etc.

Presenter
Lacy Tite
Web Developer, Vanderbilt University

Lacy has been working in

marketing online